Digital Marketing Specialist

Job Title: Digital Marketing Specialist

About Us:
SubscriptionPro is a market-leading company committed to delivering innovative software solutions. We are seeking a dynamic and ambitious Digital Marketing Specialist to join our marketing team. This role offers an exciting opportunity to contribute to our growth while honing valuable skills in a fast-paced, collaborative environment.

Soluta is a one-stop business management solution for the Agriculture industry (Agri Fintech). Soluta was initially founded to digitize and track last-mile operations in agriculture. By developing innovative digital solutions, Soluta has transformed farming communities, improving efficiency, transparency, and profitability across the value chain. Today, Soluta continues to innovate, providing integrated tools that enhance operations in agriculture, grocery, apparel, and retail, with a mission to foster sustainable growth and inclusivity.

Skills and Competencies:

• Communication: Exceptional communication skills, both written and verbal.
• Digital Marketing: Expertise in digital marketing strategies and tools, including SEO, SEM, social media, email marketing, and content marketing.
• Sales & Marketing: Strong background in sales and marketing, with a focus on growth and revenue generation.
• Analytical Skills: Analytical and data-driven mindset with the ability to interpret data and make informed decisions.
• Creative Thinking: Creative thinking and problem-solving abilities.
• Marketing Automation & CRM: Proficiency in marketing automation and CRM tools.
• Market Analysis: Understanding of current market trends and competitor analysis.
• Collaboration: Ability to work collaboratively with cross-functional teams.
• Strategic Thinking: Innovative mindset with the ability to think strategically and execute tactically.

Key Responsibilities:

• Strategy Development: Develop and implement comprehensive marketing strategies to achieve company goals and objectives.
• Campaign Management: Oversee the planning, development, and execution of the organization’s marketing and advertising initiatives.
• Market Research: Conduct market research to identify new opportunities and adapt strategies accordingly.
• Collaboration: Collaborate with business development to drive sales growth and improve customer acquisition.
• Performance Monitoring: Monitor and analyze the performance of marketing campaigns, adjusting strategies as needed.
• Brand Messaging: Ensure consistent brand messaging across all channels.
• Relationship Building: Build and maintain strong relationships with media, partners, and stakeholders.
• Industry Trends: Stay up-to-date with the latest marketing trends, technologies, and best practices.

Qualifications:

• Education: Bachelor’s degree in Marketing, Business, or a related field.
• Language Proficiency: Strong proficiency in English.
• Experience: Proven 2-4 experience with SaaS products, particularly in global markets is mandatory.

Preferred:

• Industry Experience: Experience in high-growth tech companies.
• Certifications: Additional certifications in marketing or related fields are a plus.
• Emerging Technologies: Knowledge of emerging marketing technologies and trends.

Job Type

• Full-Time

Work Place

• In Person

Working Hours

• 45/week

Working Days

• Weekly: 5 days.
• Weekend: Friday and Saturday.

Salary

• Negotiable
• Salary Review: Yearly

Perks and Benefits:

• Performance Bonus: An additional compensation as a reward for achieving specific goals or hitting predetermined targets
• Professional Development: Access to learning resources, training, and opportunities for career growth.
• Paid Time Off: Generous paid time off to recharge and maintain work-life balance.
• Team Building: Regular virtual team-building activities and events.
• Tech Equipment: Support for necessary tech equipment to set up your remote workspace.
• Career Growth: Opportunities to advance within the company as we grow.